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	<title>KbloG</title>
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	<description>WORKING TOGETHER TO BUILD GREAT BRANDS.</description>
	<pubDate>Tue, 20 Jul 2010 15:45:04 +0000</pubDate>
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		<title>Crossing to the &#8220;Dark Side&#8221;</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/07/crossing-to-the-dark-side/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/07/crossing-to-the-dark-side/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 15:03:46 +0000</pubDate>
		<dc:creator>Eric</dc:creator>
		
		<category><![CDATA[Clients]]></category>

		<category><![CDATA[Ketner Group News]]></category>

		<category><![CDATA[career changes]]></category>

		<category><![CDATA[journalism]]></category>

		<category><![CDATA[PR]]></category>

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		<description><![CDATA[“So you’re crossing over to the dark side?”
It’s a question I’ve heard several times over the past few weeks since announcing to friends and colleagues my decision to leave journalism for public relations. “The dark side,” a term (mostly) jokingly used by journalists, is the other side of the news desk—PR.
Back on the other side, [...]]]></description>
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		<item>
		<title>Nightmare and Dream PR Clients</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/06/nightmare-and-dream-pr-clients/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/06/nightmare-and-dream-pr-clients/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 16:54:13 +0000</pubDate>
		<dc:creator>Catherine</dc:creator>
		
		<category><![CDATA[Clients]]></category>

		<category><![CDATA[PR and Marketing]]></category>

		<category><![CDATA[dream clients]]></category>

		<category><![CDATA[nightmare clients]]></category>

		<category><![CDATA[public relations]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/06/nightmare-and-dream-pr-clients/</guid>
		<description><![CDATA[Ever since I started my career in public relations, friends and family members will often ask me, “Wouldn’t it be neat to do PR for XYZ company or person?”  Heck, I even choose the path of PR when I was a sophomore in college because of a dream job – PR for Sea World.
As PR [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/06/nightmare-and-dream-pr-clients/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Ketner Group is hiring an Account Executive in Austin!</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/05/ketner-group-is-hiring-a-senior-account-executive-in-austin/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/05/ketner-group-is-hiring-a-senior-account-executive-in-austin/#comments</comments>
		<pubDate>Thu, 27 May 2010 22:30:16 +0000</pubDate>
		<dc:creator>Valerie</dc:creator>
		
		<category><![CDATA[Ketner Group News]]></category>

		<category><![CDATA[careers]]></category>

		<category><![CDATA[job opening]]></category>

		<category><![CDATA[PR job]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/05/ketner-group-is-hiring-a-senior-account-executive-in-austin/</guid>
		<description><![CDATA[The time has come for us to expand our team &#8212; we&#8217;re so excited, and we can&#8217;t wait to find just the right person. If you know anyone in Austin looking for a PR job that fits the below requirements, please pass this along!  To apply for the position, please email resume and portfolio or [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/05/ketner-group-is-hiring-a-senior-account-executive-in-austin/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Where did all the men go?</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/05/where-did-all-the-men-go/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/05/where-did-all-the-men-go/#comments</comments>
		<pubDate>Fri, 21 May 2010 16:51:43 +0000</pubDate>
		<dc:creator>Brittany</dc:creator>
		
		<category><![CDATA[Ketner Group News]]></category>

		<category><![CDATA[PR and Marketing]]></category>

		<category><![CDATA[career]]></category>

		<category><![CDATA[gender imbalance]]></category>

		<category><![CDATA[salary disparity]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/05/where-did-all-the-men-go/</guid>
		<description><![CDATA[Some questions have no easy answer. Which came first, the chicken or the egg? How many licks does it take to get to the center of a Tootsie Roll pop?
Add another question to that list: What happened to all of the men in PR?
It wasn’t all that long ago that a bunch of men established [...]]]></description>
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		<item>
		<title>Psychology of the User Experience</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 15:28:03 +0000</pubDate>
		<dc:creator>Valerie</dc:creator>
		
		<category><![CDATA[PR and Marketing]]></category>

		<category><![CDATA[Brian Solis]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[psychology]]></category>

		<category><![CDATA[Stephen Anderson]]></category>

		<category><![CDATA[SXSW]]></category>

		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/</guid>
		<description><![CDATA[Right after SXSW Interactive, I promised a comprehensive recap, and I have a confession to make – this  Word document has been sitting here in blog post purgatory for over a week (literally!) now, because I’ve realized that: A) I’m not an authority on this event, since it was my first time going, B) there [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Ketner Group is a proud sponsor of Austin Twestival! (3/25)</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-is-a-proud-sponsor-of-austin-twestival-325/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-is-a-proud-sponsor-of-austin-twestival-325/#comments</comments>
		<pubDate>Wed, 24 Mar 2010 17:06:23 +0000</pubDate>
		<dc:creator>Valerie</dc:creator>
		
		<category><![CDATA[Ketner Group News]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-is-a-proud-sponsor-of-austin-twestival-325/</guid>
		<description><![CDATA[In case you haven&#8217;t heard, TOMORROW (3/25) is the big day for the Global Twestival! Caitlin and I (Valerie) will be there to show our support of the great cause  this Twestival benefits (details on that below) &#8212; and also to represent Ketner Group, since we signed on as a sponsor of the event.
We really [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-is-a-proud-sponsor-of-austin-twestival-325/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Ketner Group at SXSW Interactive</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-at-sxsw-interactive/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-at-sxsw-interactive/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 21:11:34 +0000</pubDate>
		<dc:creator>Valerie</dc:creator>
		
		<category><![CDATA[Ketner Group News]]></category>

		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-at-sxsw-interactive/</guid>
		<description><![CDATA[Hey everyone! I had a great time at SXSW Interactive and all the corresponding awesome events like Lani &#38; Benn&#8217;s kick-off #BATHH (badass Twitter Happy Hour, for all of you non-Austinites) and Pinqued&#8217;s #TechKaraoke.
Though they were certainly hit or miss, I learned a lot at some of the panel sessions (look for a full blog [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/03/ketner-group-at-sxsw-interactive/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations, the wild child: Commonly misunderstood and wrongfully stereotyped</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/03/public-relations-the-wild-child-commonly-misunderstood-and-wrongfully-stereotyped/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/03/public-relations-the-wild-child-commonly-misunderstood-and-wrongfully-stereotyped/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 19:42:46 +0000</pubDate>
		<dc:creator>Caitlin</dc:creator>
		
		<category><![CDATA[Ketner Group News]]></category>

		<category><![CDATA[PR and Marketing]]></category>

		<category><![CDATA[PR stereotypes]]></category>

		<category><![CDATA[SXSW]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/03/public-relations-the-wild-child-commonly-misunderstood-and-wrongfully-stereotyped/</guid>
		<description><![CDATA[Public relations may be one of the most widely misunderstood professions. SXSW® Interactive is taking place here in Austin this week and I’ve been hearing chatter about “those PR types” that are annoying to who exactly, I’m not sure. During inevitable polite small talk babble, when I get asked the “What do you do” question, [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/03/public-relations-the-wild-child-commonly-misunderstood-and-wrongfully-stereotyped/feed/</wfw:commentRss>
		</item>
		<item>
		<title>A word from our newest!</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/02/a-word-from-our-newest/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/02/a-word-from-our-newest/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 22:32:03 +0000</pubDate>
		<dc:creator>Brittany</dc:creator>
		
		<category><![CDATA[Ketner Group News]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[career]]></category>

		<category><![CDATA[college degree]]></category>

		<category><![CDATA[company culture]]></category>

		<category><![CDATA[PR and Marketing]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/02/a-word-from-our-newest/</guid>
		<description><![CDATA[I’m Ketner Group’s resident rookie. I graduated with my bachelor’s of public relations way, way back in May 2009, and promptly joined the Ketner Group family.
I’ve known from the beginning that I liked my job. We have awesome clients. I have a super cute desk (let’s be honest, what PR girl does not like cute [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/02/a-word-from-our-newest/feed/</wfw:commentRss>
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		<item>
		<title>The Heart of the Proactive Volunteer: We need YOU!</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/02/the-heart-of-the-proactive-volunteer-we-need-you/</link>
		<comments>http://www.ketnergroup.com/index.php/kblog/2010/02/the-heart-of-the-proactive-volunteer-we-need-you/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 16:07:17 +0000</pubDate>
		<dc:creator>Catherine</dc:creator>
		
		<category><![CDATA[Ketner Group News]]></category>

		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/02/the-heart-of-the-proactive-volunteer-we-need-you/</guid>
		<description><![CDATA[I&#8217;ve learned that you shouldn&#8217;t go through life with a catcher’s mitt on both hands .  You need to be able to throw something back.  ~ Maya Angelou
While thinking about the topic for this blog entry, I was inspired, in a strange way, by the recent tragic events in Haiti. More than 150,000 [...]]]></description>
		<wfw:commentRss>http://www.ketnergroup.com/index.php/kblog/2010/02/the-heart-of-the-proactive-volunteer-we-need-you/feed/</wfw:commentRss>
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