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	<title>Comments for KbloG</title>
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	<description>WORKING TOGETHER TO BUILD GREAT BRANDS.</description>
	<pubDate>Sun, 05 Feb 2012 05:46:08 +0000</pubDate>
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		<title>Comment on Austin Got a Tattoo, and it spells Social Media by Caitlin</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2011/06/austin-got-a-tattoo-and-it-spells-social-media/cpage/1/#comment-479</link>
		<dc:creator>Caitlin</dc:creator>
		<pubDate>Wed, 06 Jul 2011 18:48:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2011/06/austin-got-a-tattoo-and-it-spells-social-media/#comment-479</guid>
		<description>Well said, Thom! Austin is grateful to have you, too, and keep up the good content! Only two of us here have real tattoos. I'm too noncommittal to get one, so I stick with Henna. :)

The winner of the Social Media Savvy title went to Cinci this year, though, the Mashable team told us they liked my nomination and thought Austin was a clear leader there, but Cinci could use the shout out more than we could. So congrats to them!</description>
		<content:encoded><![CDATA[<p>Well said, Thom! Austin is grateful to have you, too, and keep up the good content! Only two of us here have real tattoos. I&#8217;m too noncommittal to get one, so I stick with Henna. <img src='http://www.ketnergroup.com/components/com_wordpress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>The winner of the Social Media Savvy title went to Cinci this year, though, the Mashable team told us they liked my nomination and thought Austin was a clear leader there, but Cinci could use the shout out more than we could. So congrats to them!</p>
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		<title>Comment on Austin Got a Tattoo, and it spells Social Media by thom singer</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2011/06/austin-got-a-tattoo-and-it-spells-social-media/cpage/1/#comment-471</link>
		<dc:creator>thom singer</dc:creator>
		<pubDate>Mon, 27 Jun 2011 17:16:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2011/06/austin-got-a-tattoo-and-it-spells-social-media/#comment-471</guid>
		<description>Yes, Austin is in the heart and soul of the social media world.  It is also in the heart and soul of the creative class.  And for that of the real entrepreneurial spirit that drives the future.  I can go on and on.  I am grateful everyday that 20 years ago I landed in Austin.

Thanks for the honorable mention of my blog, too.

FYI, I have a tat.

thom</description>
		<content:encoded><![CDATA[<p>Yes, Austin is in the heart and soul of the social media world.  It is also in the heart and soul of the creative class.  And for that of the real entrepreneurial spirit that drives the future.  I can go on and on.  I am grateful everyday that 20 years ago I landed in Austin.</p>
<p>Thanks for the honorable mention of my blog, too.</p>
<p>FYI, I have a tat.</p>
<p>thom</p>
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		<title>Comment on A Day in the Life at KG (In Pictures) by Catherine</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2011/05/a-day-in-the-life-at-kg-in-pictures/cpage/1/#comment-427</link>
		<dc:creator>Catherine</dc:creator>
		<pubDate>Thu, 26 May 2011 14:34:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2011/05/a-day-in-the-life-at-kg-in-pictures/#comment-427</guid>
		<description>Nice post, Brittany!  Love it!</description>
		<content:encoded><![CDATA[<p>Nice post, Brittany!  Love it!</p>
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		<title>Comment on Born to be in PR? 9-year-old me takes us back to the basics by kaston</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2011/04/born-to-be-in-pr-9-year-old-me-takes-us-back-to-the-basics/cpage/1/#comment-337</link>
		<dc:creator>kaston</dc:creator>
		<pubDate>Thu, 14 Apr 2011 19:35:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2011/04/born-to-be-in-pr-9-year-old-me-takes-us-back-to-the-basics/#comment-337</guid>
		<description>Wonderfully written Val!  I loved the use of "'tocks" reminded me of cute overload =)</description>
		<content:encoded><![CDATA[<p>Wonderfully written Val!  I loved the use of &#8220;&#8216;tocks&#8221; reminded me of cute overload =)</p>
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		<title>Comment on Crossing to the &#8220;Dark Side&#8221; by Irisa</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/07/crossing-to-the-dark-side/cpage/1/#comment-122</link>
		<dc:creator>Irisa</dc:creator>
		<pubDate>Tue, 27 Jul 2010 02:14:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/07/crossing-to-the-dark-side/#comment-122</guid>
		<description>Congrats!</description>
		<content:encoded><![CDATA[<p>Congrats!</p>
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		<title>Comment on The year of Twitter: Is there such a thing as too much talk about social media? by Eric Mosure</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2009/12/the-year-of-twitter-is-there-such-a-thing-as-too-much-talk-about-social-media/cpage/1/#comment-112</link>
		<dc:creator>Eric Mosure</dc:creator>
		<pubDate>Mon, 21 Jun 2010 20:50:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2009/12/the-year-of-twitter-is-there-such-a-thing-as-too-much-talk-about-social-media/#comment-112</guid>
		<description>Me and a friend were just chatting about this a couple of days ago. We rarely agree on any subject, so we just decided that I was right and so was he...but he was wrong (andyou are right!).</description>
		<content:encoded><![CDATA[<p>Me and a friend were just chatting about this a couple of days ago. We rarely agree on any subject, so we just decided that I was right and so was he&#8230;but he was wrong (andyou are right!).</p>
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		<title>Comment on Psychology of the User Experience by Valerie</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/cpage/1/#comment-54</link>
		<dc:creator>Valerie</dc:creator>
		<pubDate>Mon, 05 Apr 2010 16:28:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/#comment-54</guid>
		<description>Andrea, I totally agree with you. In the complexity of creating a product or website or campaign or whatever it is we're creating, it's so easy to get lost in goals and metrics and forget to start by asking these basic questions! Thanks for your comment.</description>
		<content:encoded><![CDATA[<p>Andrea, I totally agree with you. In the complexity of creating a product or website or campaign or whatever it is we&#8217;re creating, it&#8217;s so easy to get lost in goals and metrics and forget to start by asking these basic questions! Thanks for your comment.</p>
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		<title>Comment on Psychology of the User Experience by Andrea Schulle</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/cpage/1/#comment-53</link>
		<dc:creator>Andrea Schulle</dc:creator>
		<pubDate>Mon, 05 Apr 2010 16:08:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/04/psychology-of-the-user-experience/#comment-53</guid>
		<description>Valerie - thank you for the reminder to "get back to the basics." This theme is emerging more and more on the social networks. There are always some basic questions that should be asked before starting any project - and they should be focused on what you working on does for the end user (audience). Other wise, what is the point?</description>
		<content:encoded><![CDATA[<p>Valerie - thank you for the reminder to &#8220;get back to the basics.&#8221; This theme is emerging more and more on the social networks. There are always some basic questions that should be asked before starting any project - and they should be focused on what you working on does for the end user (audience). Other wise, what is the point?</p>
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		<title>Comment on A word from our newest! by Valerie</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2010/02/a-word-from-our-newest/cpage/1/#comment-45</link>
		<dc:creator>Valerie</dc:creator>
		<pubDate>Thu, 25 Feb 2010 17:08:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2010/02/a-word-from-our-newest/#comment-45</guid>
		<description>I know I am totally lame to comment on our own blog, but hey, I'm priming the comment jar? (get it? no?) We are so lucky to have you, and cliche or not, this is the best work-family I could be a part of!</description>
		<content:encoded><![CDATA[<p>I know I am totally lame to comment on our own blog, but hey, I&#8217;m priming the comment jar? (get it? no?) We are so lucky to have you, and cliche or not, this is the best work-family I could be a part of!</p>
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		<title>Comment on The year of Twitter: Is there such a thing as too much talk about social media? by Valerie</title>
		<link>http://www.ketnergroup.com/index.php/kblog/2009/12/the-year-of-twitter-is-there-such-a-thing-as-too-much-talk-about-social-media/cpage/1/#comment-19</link>
		<dc:creator>Valerie</dc:creator>
		<pubDate>Wed, 02 Dec 2009 22:03:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.ketnergroup.com/index.php/kblog/2009/12/the-year-of-twitter-is-there-such-a-thing-as-too-much-talk-about-social-media/#comment-19</guid>
		<description>Great to get your perspectives, Lani &amp; Mike, as you are both definitely what I would consider "experts" in this space if they do truly exist. :)

Lani, good point in comparing to the telephone. Even TIME Magazine went so far as to say&lt;a href="http://www.time.com/time/business/article/0,8599,1902604,00.html" rel="nofollow"&gt; "Twitter will change the way we live" &lt;/a&gt;on its cover this summer. And I think the people worth their salt in marketing and social media know that, when it comes to Twitter as a tool for our efforts, it's just that: A TOOL. It happens to work very well for some business efforts right now, but the real "stickiness" of it is not Twitter itself, but the fact that technology has caught up with our real-time, everywhere-at-once culture. Just like &lt;a href="http://www.pr-squared.com/index.php/2009/12/its-not-about-twitter" rel="nofollow"&gt;Todd Defren talks about at PR-Squared today,&lt;/a&gt; it shouldn't be all about the shiny new toy.  

Mike, I can certainly understand your particular frustrations with it. Especially being where you are geographically, you and &lt;a href="http://www.thedeepbench.com/" rel="nofollow"&gt;Deep Bench&lt;/a&gt; were way ahead of the game. Even in Austin it's been hard for us, since we were telling our clients over a year ago, "You need to be looking at this, here's a strategy outline we've put together for you" -- and they just didn't get the importance of it. Then flash forward 8 months later and we get emails saying "I keep hearing about this Twitter thing and how important it is. Why aren't we doing it?" (face to palm) Now, it certainly is frustrating that there are so many later adopters that seem to be jumping on the wagon simply because it is "so hot right now" and not because they know the long-term importance of it and have developed a strategic plan instead of just diving in and shouting canned messages at large "audiences" instead of engaging with relevant people like a human. 

Thanks for your feedback!</description>
		<content:encoded><![CDATA[<p>Great to get your perspectives, Lani &amp; Mike, as you are both definitely what I would consider &#8220;experts&#8221; in this space if they do truly exist. <img src='http://www.ketnergroup.com/components/com_wordpress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Lani, good point in comparing to the telephone. Even TIME Magazine went so far as to say<a href="http://www.time.com/time/business/article/0,8599,1902604,00.html" rel="nofollow"> &#8220;Twitter will change the way we live&#8221; </a>on its cover this summer. And I think the people worth their salt in marketing and social media know that, when it comes to Twitter as a tool for our efforts, it&#8217;s just that: A TOOL. It happens to work very well for some business efforts right now, but the real &#8220;stickiness&#8221; of it is not Twitter itself, but the fact that technology has caught up with our real-time, everywhere-at-once culture. Just like <a href="http://www.pr-squared.com/index.php/2009/12/its-not-about-twitter" rel="nofollow">Todd Defren talks about at PR-Squared today,</a> it shouldn&#8217;t be all about the shiny new toy.  </p>
<p>Mike, I can certainly understand your particular frustrations with it. Especially being where you are geographically, you and <a href="http://www.thedeepbench.com/" rel="nofollow">Deep Bench</a> were way ahead of the game. Even in Austin it&#8217;s been hard for us, since we were telling our clients over a year ago, &#8220;You need to be looking at this, here&#8217;s a strategy outline we&#8217;ve put together for you&#8221; &#8212; and they just didn&#8217;t get the importance of it. Then flash forward 8 months later and we get emails saying &#8220;I keep hearing about this Twitter thing and how important it is. Why aren&#8217;t we doing it?&#8221; (face to palm) Now, it certainly is frustrating that there are so many later adopters that seem to be jumping on the wagon simply because it is &#8220;so hot right now&#8221; and not because they know the long-term importance of it and have developed a strategic plan instead of just diving in and shouting canned messages at large &#8220;audiences&#8221; instead of engaging with relevant people like a human. </p>
<p>Thanks for your feedback!</p>
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